Monthly Archives: October 2012

Government sends 750 form letters & gets an average 1,128 calls

plain language

That’s right! And just for one letter! And this agency sends ou thousands of letters. When the letter was rewritten in plain language the incoming calls dropped to 192. The estimated savings on this one letter alone were $40,000 a year. – ‘Writing for Dollars, Writing to Please’ Kimble, J., Carolina Academic Press, 2012